The Challenge

Voila wanted to grow their business by growing sales across the world. They supported this objective by doing more tradeshows to get the Voila brand out to the right customers but when these customers wanted to buy later on they didn’t have a digital solution that would support that objective.

Client: Voila
Industry: Retail
Company Location: Winnipeg, Canada

The Result

IDFusion worked closely with Voila to understand their customers and how they buy online. After developing a greater understanding of their customer personas we integrated a Shopify ecommerce solution into their website along with a number of modules to provide more value to their customer base.

The ecommerce integration had an immediate impact on Voila by growing sales by 45% in the first year alone!

“The IDFusion team is incredibly responsive. They work fast, they communicate with me often, and do exactly what they said they would! Perhaps the most valuable thing I get from working with IDFusion is the extra guidance I receive through our meetings. They have VERY smart people on staff who always force me to think deeper about my strategy, my marketing, my brand, my sales, and so on. They are more than a tech provider, they’re a partner in my businesses success”

Andréanne Dandeneau, CEO, Voila